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Dumbo, Horton and Elmer are just a few of our favourite elephants, so it only seems fair that they have their own day of appreciation.

Annual World Elephant Day is on 12 August and to celebrate, the David Sheldrick Wildlife Trust has launched the global campaign “Say Hello in Elephant” with the aim of enabling the animals to be “truly heard”. How? Based on decades of research into elephant communication by ElephantVoices, these guys have somehow worked out how to translate messages (including emojis) into elephant calls. Great news if you’ve got a penchant for pachyderm…

The Orphan’s Project is at the heart of the David Sheldrick Wildlife Trust. It exists to offer hope for the future of Kenya’s threatened elephant population (currently about 32,000) against the threat of poaching for ivory and loss of habitat due to human population pressure, deforestation and drought.

Start translating your messages now at helloinelephant.com.

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