Tulum


Tulum
is a rare and successful modern experiment in both
consciousness and sophistication. A tiny, idyllic eight-mile strip
strip of sand on Mexico’s Yucatán Peninsula, tucked between a
tropical jungle, Mayan ruins and the Sian Ka’an Biosphere Reserve –
it’s a heady vortex.

Here, social mores have been turned upside down, comfortably
rearranged with bare feet and a smile, and plumped up for boho
consumption. It brings to mind the early days of Bali
and Goa, the days before mass tourism diluted the utopian
dream.

A day in Tulum might start at sunrise with a quantum meditation
session and close in the intense heat of a temazcal sweat lodge,
setting intentions by burning copal incense and chanting around
white-hot volcanic rocks alongside a shaman. Green juice is
preferred to alcohol. Even the street signs lining the pocked,
narrow beach road read like mantras for a new cosmic vacation
order: “You’re Exactly Where You Need to Be” and “Stay Present.”
(The signs are the work of artist Olivia Steele who put them all
over town without official permission – they were, however, blessed
by her healer.)

Tulum’s experiment in living has trickled out into the watching
world at a time when we are all craving deeper connection with
ourselves and nature. Now, seekers (sun, spiritual and otherwise)
pilgrimage to this beach settlement in droves to join this
avant-garde template for a new bohemian lifestyle that prioritises
community, organic cuisine and healing. Finally, somewhere to
stretch out and call home for the winter. It’s a gypset dream come
true.

@gypset_official | assouline.com