#IStayedIn2020: Tatiana Alida Launches New Designs for Our British Red Cross T-Shirts
Stay in and get the T-shirt to prove it.
30 May, 2020
We've been overwhelmed by everyone's kindness and generous support, so are introducing two new unisex designs, now available.
We all have our part to play in expediting the demise of C Who Shall Not Be Named. That's why we've teamed up with fashion PR Sophie Elliott of SE Comms, stylist and brand consultant Sophie Goodwin as well as artist and designer Tatiana Alida to produce a collection of three fundraising T-shirts, proceeds from which will go towards the British Red Cross UK Coronavirus Fund.
Those with an eye for design might recognise Tatiana's exuberant brushstrokes from her previous partnerships with Victoria Beckham Beauty and Liberty of London. Now, she's turned her hand to designing this trio of feel-good T-shirts.
In the spirit of togetherness, each unisex T-shirt is printed with one of Tatiana's whimsical sketches, captioned by a pithy slogan. Pick yours - "Home and away", "Honey I'm home", "I stayed in 2020" and now "Lockdown2020" - and share the love on Instagram with the hashtag #IStayedIn2020.
Tatiana Alida X British Red Cross
All proceeds from sales (£15 minimum per T-shirt) will go towards the British Red Cross UK Coronavirus Response Appeal which is aiding the COVID-19 UK emergency and supporting the NHS where it needs it most.
Of course, we can't wait to get back out there and explore, but until it's safe to do so we'll continue to keep you entertained at home and to help reset your travel compass for a world post-lockdown.
How did you spend 2020? #IStayedIn2020. We've got your back.