A favourite among the young and the trendy (get lucky enough and you’ll spot Reese Witherspoon’s daughter Ava strutting out with a bag of goodies), Maria Tash is a millennial piercing goddess. The brand’s Broadway location is a must-visit for jewellery fiends. Go all-out with the helix piercing you’ve been dreaming of, or opt for a celestial star-studded ring for your best friend.

This Brooklyn-based shop is a favourite among the local creative crowd, and we can't get enough of its colourful gemstone rings and zodiac pendants. If you're on the hunt for gifts, go for one of the personalised bracelets, or try matching lockets for yourself and your sister. You can also shop by gemstone for anyone obsessed with their star sign (or if you have a particular inclination for moonstones).

While most of its orders are placed online and the New York store is closed to the public, Erica Weiner has Brooklyn headquarters at which you can schedule an appointment for a bespoke viewing of its pieces. We're especially partial to its antique items such as vintage crescent-moon brooches and 40s signet rings, as well as Erica Weiner originals created by the women-run team.

A millennial-friendly space on Nolita's Elizabeth Street, Love Adorned is chock-full of gemstone-studded pieces - think: pink-sapphire bracelets and black-diamond earrings. The pieces, whether rose gold or diamond-encrusted, can be surprisingly affordable and make great gifts. Itsy-bitsy studs start at around $35.