The Swiss are ever loyal to this Nineties phenom, a bag and accessories brand that repurposes old lorry tarpaulins into totes, backpacks and messengers. This flagship store sits in a tower of shipping containers.

On's distinctive running shoes have become a go-to among urbane walkers and serious athletes alike, and Zurich is where they were born. Before hitting the streets, don a pair of these stylish, cushioned sneakers; in town, luxury department store Jelmoli stocks an extensive range.

Turicum was the ancient Roman name for Zurich, but there's nothing old-school about the city's very own gin, made from locally sourced and handpicked botanicals. Pick up a bottle or have a go at blending your own at the distillery's Gin Lab.