Dosan Park, Apgujeong: My Seoul

While in Seoul, we (double) tapped the city’s most influential Instagrammers and street fashion leaders, to find out exactly where they like to eat, drink, have fun and feel inspired. Consider your Seoul itinerary sorted.



Imagine
sitting in a café, eating a gargantuan slice of cream
cake and watching a fashion show. But instead of models you are
watching extremely fashionable young Korean people
including matching couples
with designer toddlers and young
women wearing outfits so perfect that you want to cry. Welcome to
life in Dosan Park, the location of our My Seoul editorial, the
very fast-beating heart of Seoul’s
fashion scene
.

Having selected Seoul as a main destination in Volume 9 for its incredible fashion, we came across
photographer Alex Finch after some serious Insta-stalking of some
of the biggest stars of the street fashion scene by Tona Stell.
Long story short, all Instagrams pointed back to @iamalexfinch, one of the most famous fashion
photographers in the city.

Alex worked with Tona to cast some of the most stylish subjects
in the city to photograph. Because their natural style was so
superb, we let our subjects pick their own clothes and shot them in
a way that they felt comfortable. Meanwhile our CEO Serena Guen stationed herself for the day
at a nearby café, drinking extremely milky coffees and interviewing
everyone with the help of a translator.

Youngeun Jo



Where would you go…

to top up your wardrobe?

Hongdae for American casual or vintage shops.

for a boost?

I’d have a beer at a pub in Hongdae.

for a treat?

A terrace café in Hongdae that’s not too crowded.

to be inspired?

A free exhibition.

for a quick drink?

Anywhere in Hongdae.

for a late-night snack?

Dongnimmun Gate for chicken, topokki and beer

to dance?

I don’t really like to go out.

to finally rest?

Home.

June-ki Min



Where would you go…

to top up your wardrobe?

Garosu-gil, Geek Shop, Apgujeong Rodeo Street, Nude Bones or for
basic items H&M.

for a boost?

Curmas PUB or the Han River.

for a treat?

I play football every week.

to be inspired?

The Han River, a church or Milan.

for a quick drink?

Curmas PUB for wine, a traditional pub like Insadong Chon in
Garosu-gil for soju.

for a late-night snack?

Itaewon for a taco.

to dance?

Brown in Hongdae – a small hip hop and R&B club.

to finally rest?

I’d watch a movie at home, read a book or listen to music.

Wankyu Ryu



Where would you go…

to top up your wardrobe?

Geek Shop, Curmas Agency and I also shop online. I like Italian
brands.

for a boost?

I’d drink coffee or wine at Curmas PUB or any of the little
places in Garosu-gil.

for a treat?

I don’t eat sweets…

to be inspired?

Somewhere with nice scenery like the Han River.

for some culture?

I watch movies at a café called Hayri- Maul in Paju or at CGV
Cheongdam Cine City.

for a quick drink?

Jokbal.

for a late-night snack?

My mum’s restaurant Pig in Jongno-gu.

to dance?

Club Octagon, Club Mass and Club Syndrome.

to finally rest?

Home in Garosu-gil.

Soyoung Kim



Where would you go…

to top up your wardrobe?

Select in Garosu-gil, Room With a View, showrooms (to get a
discount), Short, Chuldong, Acne and Lucky Chouette.

for a boost?

I’d go travelling in Jeju Province, Dusan or Hong Kong.

for a treat?

Shopping.

to be inspired?

I’d read a novel at home. Alain de Botton is my favourite
writer. I’m very interested in human psychology.

for a quick drink?

Haewon, Gyunglidan Road and Magpie Brewery.

for a late-night snack?

Haewon.

to dance?

The bar at Hotel Shinshin is fun.

to finally rest?

Hyundai Card Design Library.

Ju-Won Kim



Where would you go…

to top up your wardrobe?

Boon the Shop, Wka or Barneys.

for a boost?

Banyan Tree Club and Spa for a massage.

for a treat?

Gourmet 949.

to be inspired?

New openings of galleries and exhibitions to find new artists or
the Busan International Film Festival.

for a quick drink?

Vault +82.

for a late-night snack?

Goo Stk 528 or Tasting Room.

to dance?

Club Answer.

to finally rest?

The Grand Hyatt.

Jaeyoung Oh



Where would you go…

to top up your wardrobe?

Vintage shops in Hongdae.

for a boost?

Noryangjin Fisheries wholesale market for king crab.

for a treat?

Beer and gopchang (beef intestines) in Sinchon and Hongdae.

to be inspired?

A crowded place like Garosu-gil to people-watch or exhibitions
at the Seoul Arts Centre.

for a quick drink?

Traditional pubs in Hongdae.

for a late-night snack?

Sinchon.

to dance?

B1 Lounge Club in Itaewon.

to finally rest?

I’d go home, go to an exhibition or see a movie in Hongdae or
Sinchon.

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The Sea Women of South Korea