Live Like a Local: A Weekend in Shoreditch

While having lost none of its edgy swagger, Shoreditch has grown up and evolved over the past decade, as epitomised by its new design-driven stay, One Hundred Shoreditch. Balancing the area’s buzzy energy with beauty, comfort and calm, this is your go-to refuge for a coffee-fuelled, culture-rich 48 hours

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Electric with creativity, its territory marked by nuanced street art and its storied pavements bristling with indie businesses, restaurants and bars, Shoreditch has a proud history of welcoming incomers and celebrating what they bring to the community. From the arrival of French Huguenot silk weavers in the 17th century and the influx of furniture and textile makers that followed, to today's lo-fi bistros, social enterprises and live-music venues, inclusivity here is king.

"Shoreditch shares an energy with the Lower West Side of Manhattan, and with Shinjuku in Tokyo, or Södermalm in Sweden," says Wesley Hartwell, fashion lecturer at the University of East London. "It doesn't just accept what is seen as the 'fringe'; it actively encourages and nurtures that."

The sherbet pink bar at One Hundred Shoreditch, London
Views out across London from One Hundred Shoreditch

Sherbet pink interiors around the bar at One Hundred Shoreditch.

Distilling this spirit of inclusivity - with equal part brains and brawn - is Lore Group's new 258-key One Hundred Shoreditch, which has moved into the heart-of-the-action Shoreditch High Street address formerly occupied by Ace Hotel.

"Good hotels are cornerstones in a neighbourhood," says Jacu Strauss, the group's creative director. "We chose to keep what we thought was beautiful in the building and add to it in order to elevate the overall experience."

Oriel windows on the hotel's facade are one such addition, creating a glossy, honeycomb-esque architectural profile and allowing guests to watch the sunset from a unique vantage point in their room, overlooking the giant illuminated billboards, skyscrapers, double deckers, trains, and all of life being lived on the street below.

The bar at G and G, One Hundred Shoreditch

The dining room bar at seafood restaurant Goddard & Gibbs.

The communal areas - populated by an international crowd of digital nomads and local cool kids - are characterised by a neutral palette and covetable furnishings in shades of whisky, honey and cinnamon. Rooms and suites, meanwhile, offer a delightfully soothing counterpoint to the high-octane outdoors: think white upholstery, soft berber carpets (more often found in a high-end apartment than in a hotel) and oversized beds with linens that would impress even those Huguenot weavers. Bathrooms - magnificent in their monochrome simplicity - come stocked with a range of great-smelling products by D.S. & Durga - and, refreshingly, not a single-use plastic in sight.

And while the Tony's Chocolonely in the minibar looks tempting, when hunger strikes, guests have at their fingertips six restaurants and bars, including the flagship, ethically sourced seafood specialists Goddard & Gibbs.

At the restaurant's helm is head chef Tom Moore, whose formative years on Mersea Island, Essex - spent crabbing with his brothers, watching his dad windsurf and eating cockles with vinegar - have informed a seaside town-inspired menu awash with sunny flavours. Then, in the basement, you'll find Seed Library, a decadent cocktail den from world-renowned bartender Mr Lyan, where drinks are infused with a treasure trove of heritage ingredients.

A suite at One Hundred Shoreditch, London
Details in a bedroom at One Hundred Shoreditch

Design details in the bedrooms and suites at One Hundred Shoreditch.

Want more? There's also the rooftop bar - all panoramic views across the 'hood - wine bar, lobby bar and light-flooded coffee shop. Pop in for one more perfect coffee, made with beans from East End-based Ozone Coffee roasters, before heading out for a Shoreditch adventure of your own design.

Be it a stroll around a museum, Columbia Road Flower Market, getting that tattoo you've been talking about, a big night out at drag bingo or adult ball-pit cocktail bar Ballie Ballerson, rest assured - you won't be bored.

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One Hundred Shoreditch's 48-Hour Guide to the Neighbourhood


Yellow sculpture at the heart of One Hundred Shoreditch's restaurant


Goddard & Gibbs

Love the idea of a Cornish fishing village but less keen on the schlepping to Polzeath and kamikaze seagulls? All-day seafood restaurant Goddard & Gibbs is your safe haven. Casual yet lofty, the dining room has a giant yellow sculpture as its centrepiece, designed by Lore Group creative director Jacu Strauss to evoke a pile of rocks on the beach. Start the day with the likes of the G&G smoked salmon benedict; make lunch the marinated Isle of Wight tomatoes with basil and burrata; then, come evening, go wild on anything from raw Orkney scallops to fish and chips.


100 Shoreditch High St, London E1 6JN



Love Churros

Big on instant gratification? Last year, east London got its own outpost of this hit, 2007-founded group of kiosks, food trucks and pop-ups selling Spain's favourite fried dough snack. Join the queue of skaters and University of East London students and figure out if you want yours filled, straight, looped or with ice cream. The best bit? The average wait time between ordering and receiving your sugar rush is 12-15 seconds.


Unit 31, Boxpark, 2-10 Bethnal Green Rd, E1 6GY


The outside of Paper & Cup, Shoreditch


Paper & Cup

Want your caramel latte with a sprinkling of feelgood vibes? Award-winning social enterprise Paper & Cup serves artisan coffee, tea and snacks, as well as being a hotbed for the next generation of baristas, via its training programme for people in recovery from addiction. Enjoy a spot-on cup of joe and flaky pastry, then browse the secondhand books, vintage clothes, accessories, homeware and works by local artists. Having a clear-out? The initiative accepts donations of unwanted goods.


18 Calvert Avenue, London, E2 7JP

The bar at Seed Library, at One Hundred Shoreditch
Photo credit: Caitlin Isola


Seed Library

With its moody lighting, red velvet upholstery and lamplit lacquered tables, the subterranean Seed Library pulses with film noir chic. Star bartender Ryan "Mr Lyan" Chetiyawardana has gone analogue in this latest outing - the thrust being on the stories found within "alternative flavour sources". Open Wednesday through Sunday, 5pm-1am, it's the kind of place that inspires rolling up in something slinky, ordering a sancho leaf martini and letting the night take you where it will.


100 Shoreditch High Street, E1 6JN



Jealous East

Sister of Crouch End's Jealous North, this is the place to browse and buy limited-edition prints produced in collaboration with hot-ticket artists, galleries - including the Saatchi Gallery - and museums - including the V&A. Check out, too, the space's pulse-quickening line-up of happening cultural events, including conversations with artists and creators, launches and exhibitions.


53 Curtain Road, EC2A 3PT

The 1830s room at Museum of the Home
Photo credit: Hayley Madden Photography


Museum of the Home

Housed in a complex of 1714-built almshouses, this museum is less about the furniture and interiors on display - fabulous as those might be - and more about the thought-provoking stories of what "home" means. Formerly the Geffrye Museum, the space reopened last year following a redevelopment, and with renewed purpose, inviting people to challenge their assumptions and consider some of the issues facing our society. A Michael McMillan-curated 1970s front room, for example, explores the migrant experience of African-Caribbean families setting up home in the UK in the mid-20th century.


136 Kingsland Road, E2 8EA




London, United Kingdom

Launched in 2012 by four sisters, whose nan it's affectionately named after, concept store AIDA has family, community and connection at its heart. Showcased against its red-brick walls are thoughtfully curated Scandinavian-inspired men's and women's clothing and homewares, plus a dinky in-store coffee shop offering barista-made coffee. The space also plays host to various charitable events and collabs, indicative of the sisters' aim of celebrating people and style in meaningful ways.


133 Shoreditch High Street E1 6JE

The interior of Libraria, Shoreditch
Photo credit: Iwan Baan



Swerve the behemoth online booksellers and head to this beautiful, SelgasCano-designed Hanbury Street shop to discover an array of titles from independent publishers, all arranged in themes designed to provoke you into making unexpected connections. If you can't find anything that makes you want to pick it up on shelves that include "The sea and the sky", "Utopia" and "Enchantment for the disenchanted", do you even have a soul?


65 Hanbury Street E1 5JP

The Lowdown

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